Future of work or FOW features in much news feeds and blogs at the moment. One of the trends has been the decrease in the scary and sensational components of FOW and the insertion of calming rational projections.

A well-encapsulated version I read recently was from the CEO & Editor in Chief at People Matters, Ester Martinez who said: "The future of work is not something that happens to you, it is something you create for your company."

Martinez seems to challenge all business leaders to take responsibility by working out what the required skills are for the future and how the correct training and talent acquisition can be implemented to position each business in a sustainable manner.

I was in a BBG Super Forum Zoom conference this week where Brian Sher from the Fortune Institute was the guest speaker. Brian has published several books and is a well-known marketing and competitive positioning expert. Recently Fortune released an influential report: “The 14 Powerful Megatrends in a Post COVID 19 world”. #12 in the list of trends is “New Skilling” which supports the point made by Martinez.
Reskilling at company level and individual level are going to be necessary so that workers can do the roles which are emerging and can move on from those which are coming to an end. Part of this will involve change, so resilience and mental toughness also come into play.